To celebrate the launch of Gulmarg Heli Ski’s inaugural season from January 10 to February 20, 2011, Gulmarg Heli Ski are giving away a full heli ski or snowboard day in an online competition. But that’s not all, the winner gets to ‘name their run’ with a first descent.

How do you enter? Post a comment on the competition page by answering the question – “what makes Gulmarg Heli Ski your ultimate skiing or snowboarding destination?” The most innovative or inspiring blog wins. Competition starts on December 1 and runs until January 10 2011 with the winner announced on January 11 2011.